Borobudur
Brand Identity
Tools:
︎︎︎Adobe Illustrator
︎︎︎Adobe InDesign
︎︎︎Adobe After Effects
This brand identity focuses on bringing life to the Borobudur Temple compounds located in Magelang, Indonesia. The temples compounds are among many of the sites listed on the UNESCO World Heritage List and serve as a monumental structure for the people of Indonesia.The logo design and brand identity I created highlights the structure of the building itself. It represents the blend of historical grandeur and modern minimalistic design.
The logo takes the shapes of the structure, simplifies it, and presents itself in three different formations. The inclusion of the squares, circles, and dot are representative of steps towards achieving Nirvana in Budhhist religion. The clean lines and basic shapes portray a modern visual style while still upholding the majestic splendor of the temple.
